individual publications

• academic article

  • Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending.  Journal of Marketing.  74:90-104. 2010
  • A Multidimensional Approach to Measuring Attribute Information.  Advances in Consumer Research.  31:84-85. 2004
  • Improving Attribute-Importance Measurement: A Reference-Point Approach.  Advances in Consumer Research.  31:86-87. 2004
  • A Note on Modeling Consumer Reactions to a Crisis: The Case of the Madcow Disease.  International Journal of Research in Marketing.  19:91-100. 2002
  • Consumentengedrag in Crisissituaties.  Economisch Statistische Berichten.  16. 2002

• conference paper

  • Estimating the Compiled Value of 10+ Items with Different Prices.  Marketing Science Conference. 79-80. 2005