individual publications
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academic article
- Trying Harder and Doing Worse: How Grocery Shoppers Track In-Store Spending. Journal of Marketing. 74:90-104. 2010
- How Negative Experiences Shape Long-term Food Preferences: Fifty Years from the World War II Combat Front. Appetite. 52:750-752. 2009
- Do Children Really Prefer Large Portions? Visual Illusions Bias Their Estimates and Intake. Journal of the American Dietetic Association. 107:1107-1110. 2007
- Portion Size Me: Downsizing Our Consumption Norms. Journal of the American Dietetic Association. 107:1103-1106. 2007
- The Validity of Attribute Importance: A Review. Journal of Business Research. 60:1177-1190. 2007
- Ice Cream Illusions: Bowl Size, Spoon Size, and Serving Size. American Journal of Preventive Medicine. 145:240-243. 2006
- The Visual Illusions of Food: Why Plates, Bowls and Spoons Can Bias Consumption Volume. FASEB Journal. 20. 2006
- How Descriptive Food Names Bias Sensory Perceptions in Restaurants. Food Quality and Preference. 16:393-400. 2005
- Shape of Glass and Amount of Alcohol Poured: Comparative Study of Effect of Practice and Concentration. British Medical Journal. 331:1512-1514. 2005
- A Multidimensional Approach to Measuring Attribute Information. Advances in Consumer Research. 31:84-85. 2004
- How Diet and Health Labels Influence Taste and Satiation. Journal of Food Science. 69. 2004
- Improving Attribute-Importance Measurement: A Reference-Point Approach. Advances in Consumer Research. 31:86-87. 2004
- Stopping Decisions of Travelers. Tourism Management. 25:319-330. 2004
- Bottoms Up! The Influence of Elongation and Pouring on Consumption Volume. Journal of Consumer Research. 30:455-463. 2003
- How Descriptive Menu Labels Influence Attitudes and Repatronage. Advances in Consumer Research. 29:168-172. 2002
- Descriptive Menu Labels’ Effect on Sales. Cornell Hotel and Restaurant Administrative Quarterly. 42:68-72. 2001
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conference paper
- Estimating the Compiled Value of 10+ Items with Different Prices. Marketing Science Conference. 79-80. 2005
- How Package Shapes Influence Consumption Volume 2003